Dickens and London campaign
Creating a single campaign image that is recognisable, compelling and conveys complex messages (in Dickens's visually crowded bicentenary).
We produce compelling campaigns that can’t be ignored.
We convey deceptively complex messages through clear, simple and memorable designs.
Our clients work with us because they know that we will capture the attention of their audiences and provoke them into action.
They know that we create arresting visual images and campaign strategies that work across all media.
They know that we will work with them to understand their audiences (and their budgets) and to choose the perfect methods to communicate with them, whether that is a traditional print-based advertising campaign, a guerrilla marketing campaign, or a social-media phenomenon.
We adapt our approach to suit our clients: we can work on an entire campaign (from initial brief to artworking each press ad) or we can deliver a campaign concept for others to implement. We can work with our clients and their in-house team or we can be left alone to deliver a fully thought-through campaign.
Creating a single campaign image that is recognisable, compelling and conveys complex messages (in Dickens's visually crowded bicentenary).
Attracting a new audience through a mainstream campaign that succinctly expressed the non-visual concept of language and its evolution.
Promoting a paid for exhibition within a normally free museum, through a single image that appeals to both families and history buffs.
Creating a visual framework for Wellcome Trust’s national year of thematic activity and a blockbuster exhibition at the Wellcome Collection.
Working with Antony Gormley to generate participants for his Fourth Plinth project. Attracting populist interest and maintaining credibility in the art world.
Working with the Roundhouse and other stakeholders to create a visual framework for this first year of vocal celebration, with longevity for the future.
Building a sense of occasion on a limited budget by using print techniques to the maximum effect; establishing the Awards as a must-go event.
Creating a sense of scale and continuity with a minimal marketing budget, no headline artists and a broad range of events and venues.