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Volunteer Awards
It is a little-known fact (beyond their walls) that many roles within our museums and galleries are filled by volunteers; without them many organisations and venues would cease to be financially viable. Our job was to make them feel special.
The London Museums Hub launched the London Volunteers in Museums Awards in 2009 with a swanky awards ceremony on board HMS Belfast. We worked on that initial event branding and have produced the materials for each event since then.
Our brief was to bring a sense of occasion to this special ‘thank you’ to the volunteers, and to raise the profile of volunteering amongst the stakeholders and key decision makers in the sector.
We stretched a limited budget by setting the tone with swanky, embossed and foiled invitation, establishing the colour palette and typographic styling. Once the visual approach had been established, we were able to keep costs to a minimum by printing the awards certificates and event programme in just two colours.
London’s Museums Hub : Volunteer Awards - Quote
Mike DaviesWe avoided clichés and patronising imagery and opted for a slick typographical approach. The reduced colour palette was a budgetary decision but I think it actually enhanced the exclusive feel of the event.
London’s Museums Hub : Volunteers Awards - Foiled Invite image
The invitations were given lavish attention to ensure that it became a ‘must-attend’ event in the Museum calendar. Duplexed card, silver foiling and embossing were all employed to give a luxurious feel.
London’s Museums Hub : Volunteers Awards - Programme cover
Shabana Pathan,Everyone was so impressed with the certificates and book, they said it was the best thing we've ever produced! Thanks so much for all your hard work on this project
London Museums Hub
London’s Museums Hub : Volunteer Awards - programme spreads
Programme cover and spreads, utilising the spare two colour palette.
London’s Museums Hub : Volunteers Awards - Certificate
The certificates, for all nominees, were designed in an 8”x10” format so that recipients could house them within a standard photo-frame whilst still feeling special (compared to a standard A4 print out).