We worked closely with the Communications team to build a new website for the gallery in a phased approach. Phase 1 concentrated on building an audience and anticipation via social networking sites, along with a small website. Phase 2 launched a month before the gallery opened in 2010 and consisted of their entire programme of exhibitions, events and learning projects; a blog; a media Channel and integrated social networking sites.
We’ve worked closely as partners ever since, developing and updating the site to reflect their ever growing content.
In 2014 we undertook a complete overhaul of the look and feel of the website, giving it a lighter and fresher feel and introducing a new online shop (you can now buy their limited edition prints, jewellery and publications online). Response has been extremely positive with visitors more engaged in content and interest in exhibitions.