Modernising the UK's oldest orchestra
London Chamber Orchestra branding
Our studio is filled with light and music.
There are multiple meeting rooms, a well stocked kitchen, and an indoor garden (with fishpond). Talk to us about access needs, environmental factors and any accommodations we might make to enhance your visit. Pop-in for tea and stay to use a spare desk for as long as you need.
We’re next to Greenwich train and DLR station. We have a door right on the concourse but it’s different to our postal address.
This video shows the route to take from the train that will arrive at Greenwich rail station from London Bridge. There's a gentle slope next to the staircase.
If you have to come by car, we have a couple of parking spaces. We have a charging point that you are welcome to use if you have an electric car. Call ahead and we'll make sure the spaces are free. Use our postcode (SE10 9QF) to guide you in.
It's exciting to chat about potential new projects. We don't have a ‘sales’ team or a form to fill in. Call us or give us a little detail via email and we'll get straight back to email@example.com
If you're a client then you'll be best served by calling us or contacting us via Basecamp, otherwise you can use this dedicated email that reaches all of the digital firstname.lastname@example.org
This email hits the inboxes of the people who deal with our bookkeeping and email@example.com
Sometimes enquiries don't fall neatly under a heading, do firstname.lastname@example.org
London Chamber Orchestra branding
On the verge of big changes within the organisation, the UK’s oldest orchestra came to us with a brief to align their visual communication and their artistic strategy.
Through five annual concerts and an extensive education programme, LCO are changing the experience of classical performance.
Featuring leading musicians from London’s finest symphony orchestras as well as exceptional soloists, they break down barriers between orchestra and audience, striving to create a relaxed environment in which everyone can share in the thrill of live music.
Working with international artist and project management agency HarrisonParrott, we helped to realise a new commercial strategy for the orchestra. Communicating an unstuffy, relaxed and personable approachable was our primary objective, but maintaining a sense of LCO’s amazing quality was also key.
Cog came up with a genuinely fresh and thought-provoking response to our brief, despite our limited budget. We really enjoyed working with them and are delighted with the results.
Deciding to shift the focus away from the orchestra as a whole and onto individuals who could each tell their story, we commissioned photography of both orchestra and audience members, affording our client a two-tiered approach to describing the concert experience.
We developed a bold type treatment, to style quotes, that is simple to use as a stand-alone graphic or to overlay an image.
Making a feature of the acronym was an obvious choice for the logo, but crafting it in such a way that it could seamlessly transfer to background patterns and image textures really helped to convey the quality and heritage of the orchestra.
As well as handing over a suite of guidelines and marketing templates, we helped LCO to re-launch themselves by creating a promotional leaflet, season programme and a simple responsive theme-based website.