Journal
Authored opinions, cultural reviews and industry insights from our team, peers and clients.
Optimising your website for humans
Alex and Nazma attended the AMA's Digital Marketing Day 2024, this is a blog version of the talk Alex gave...
Google Tag Manager basics, top tips and common mistakes
Digital Strategist Nazma Noor explains the basics of Google Tag Manager including some top-tips and common mistakes we've seen across...
Representing the Global Majority Affinity Group at the 2024 AMA Conference
Nazma spoke at this year’s AMA Conference on behalf of the Global Majority Affinity Group. Nazma share's her thoughts from...
Save your Google Universal Analytics (UA) reports before access goes on 1st July 2024
With Google’s old Universal Analytics (UA) platform set to shut down on 1st July 2024, here’s a look at the...
Five tips for website analytics using GA4
Nazma shares 5 of her top tips to take your website reporting into 2024 using Google Analytics and their GA4...
A more mindful approach, thoughts from the MCG Conference
Alex attended the 2023 Museums Computer Group conference and it left him feeling mindful and pensive about how we build...
SEO Resources – Arts Marketing Association Digital Day 2023
Cog's Digital Strategist, Nazma Noor, has put together some useful links and resources to accompany her SEO talk at the...
AMA Conference 2023
Nick, Emma and Spencer reflect on their time at the conference which was all about putting ‘Audiences at the Heart’
Should we be worried about AI?
Alex's recent Breakfast Briefing was about the basics of artificial intelligence, we enjoyed it so much we thought we should...
Up the Arts! Typo Circle at D&AD
On 30th March '23 Michael gave a talk, for TypoCircle, at D&AD's headquarters. it was titled 'Up The Arts!'.
Why we won’t be celebrating the Qatar World Cup
We are as sick as a parrot not to be celebrating the beautiful game this time round but we can't...
SEO in the cultural sector
Search Engine Optimisation (SEO) is important to any cultural sector organisation. In this article Michael gives an overview of the...
Tessitura Learning and Community Conference 2022
We sponsored the Tessitura Learning and Community Conference for its return to the UK in October 2022. Spencer give us...
We Make Tomorrow 2022
This one-day conference, run by Julie's Bicycle, had grand ambitions. Climate justice and shared purpose to craft a better tomorrow....
Cog is a B Corporation
We are proud of our B Corporation Certification. Profit is vital and so is being sustainable, equitable and inclusive.
Compressing images for your website
It's important (and cost effective) to compress images before uploading them to your site. Here's our guide to why and...
We are Lewisham Day One
Launch day for London Borough of Culture, We are Lewisham
Introducing Google Analytics 4
Google have updated their Analytics platform recently. Emily takes a look at some of the key changes in Google Analytics...